Alfred Steele Wiki: Salary, Married, Wedding, Spouse, Family
Alfred Nu Steele (April 24, 1900 – April 19, 1959) was a U.S. soft drink businessman. He graduated from Northwestern University in 1923, where he played football, and became an ad executive. He first worked for the Coca-Cola Company, as vice president of marketing.He later became the CEO of the Pepsi-Cola Company in 1949. Under his management, sales tripled between 1955–1957. He reduced the sugar content of the sodas and introduced Pepsi products to third world countries. He worked for Pepsi until his death from a heart attack in April 1959.He was the fourth and last husband of actress Joan Crawford (married May 10, 1955 in Las Vegas). Herbert L. Barnet, Steele's handpicked successor as chairman and CEO, appointed her to the Board of Directors. In Joan Crawford's later career, product placement for Pepsi can be seen in several films, including Strait-Jacket (1964) and Berserk! (1967) Crawford would remain on the Board of Directors of Pepsi-Cola Company until her forced retirement in 1973. The two had their ashes interred in a crypt together upon Crawford's death in 1977. They are interred in Ferncliff Cemetery in Hartsdale, New York. His crypt marker incorrectly lists his middle initial as "M" for no explained reason.
Net Worth
$3 Million
Date Of Birth
April 24, 1901
Died
1959-04-04
Place Of Birth
Nashville, Tennessee, USA
Occupation
CEO of Pepsi Cola
Profession
American businessman
Spouse
Joan Crawford
Nicknames
Alfred Nu Steele, Steele, Alfred Nu
Star Sign
Taurus
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Fact
1
Was President and CEO of the Pepsi-Cola Company from 1949-1959. After he passed away, his widow Joan Crawford remained on the Board of Directors until her forced retirement in 1973. During that period, she frequently had product placement of Pepsi-Cola in her films, including Strait-Jacket (1964) and Berserk (1967).